Posts Tagged ‘publishing’

What publishers need to know about trends for the future of digital

You might have missed the recent IGNITION: Future of Digital Conference in New York but slides from the BI Intelligence team (a new research and analysis service focused on mobile computing and the internet) are online here.

However, if you don’t have time to read through the whole slide deck, we’ve picked out our top 10 slides of interest, especially for publishers.

Digital is now a 4-screen world

Until we get our Google specs…

 

Digital Advertising is still growing rapidly

Positive for publishers selling online ad space.

 

TV still biggest. Online close behind. Print getting smashed.

Bad news for any publishers who lack a strong digital strategy.

 

Mobile ads are just getting started

We can expect a lot more growth in mobile markets.

 

Mobile users shop online

Mobile users are shopping online.

Mobile users use devices to pay for stuff

Trust in mobile devices is growing.

Users are consuming huge amounts of content through mobile

A massive opportunity for publishers to create an online community around content.

Mobile users buy content

Now that’s what we want to hear!

Digital content revenues are exploding

Are you taking advantage of this opportunity?

As mobile increases, all other media decreases

Mobile is the growing market.

Thanks to the BI Intelligence team for this presentation and you can see the whole slide deck here.

Want to talk mobile strategy or about building engaged online communities? Get in touch by calling 0845 017 8777 or by emailing info@makemedia.com

Sign up to the Makemedia newsletter here.

 

Makemedia exhibiting at PPA Publishing+ Conference

PPA_Conference_2012

Makemedia will be exhibiting at the 2012 PPA conference Publishing+ on May 9th. We will be at Stand 21 so come and speak to our representatives to find out more about the work we do with publishers; especially if you are interested in…

  • How you could generate revenues through classifieds and directories.
  • How a data insight platform could generate great subscriptions revenues, even from a smaller B2B client base.
  • How you could maintain and increase your market share with a cutting edge, innovatively designed website.

If you would like to make an appointment for an exploratory discussion about your challenges and what technology we can offer to assist you, please get in touch with Ric Hall on Ric.Hall@makemedia.com or by calling 0845 017 8777.

LAUNCH: Infrastructure Journal online data insight platform


Video copyright Infrastructure Journal +44 (0) 20 7728 5407

Makemedia are proud to have recently launched the new version of www.ijonline.com for Emap’s Infrastructure Journal brand. The website allows subscribers to access real-time data on global activity in the infrastructure sector, meaning they can make informed investment decisions. Makemedia undertook a massive data migration project to move 66,000 articles, 10,000 projects and transactions and 11,000 company listings over to the new website.

This is a responsively designed site that can be used across all mobile and tablet devices without the need for an app. Data graphs were designed to interpret data in an accessible way and are updated on a real-time basis – meaning IJ Online retains its place as a market leader and its reputation for innovation and delivering value for subscribers.

TESTIMONIAL: Rhod Joyce, Head of Product Development at Emap Insight

“As the market leader in the provision of qualified news, data and insight to the infrastructure finance market, IJ identified Makemedia as the delivery partner that would quickly understand our market and the specific requirements and deliver via an agile methodology.

Working in partnership with Makemedia, we successfully delivered the product that met our clients’ needs, within the timeframe and budget agreed. The agile approach to the project allowed IJ to continually adjust, modify, confirm and develop the new service section by section. The smooth running of the project was further boosted by being able to integrate IJ’s development team within the MakeMedia team at their offices, ensuring a continual connection and sharing of knowledge on a daily basis.

Due to the success of the project, IJ has contracted MakeMedia for the delivery of its ongoing Expected Product Development (EPD) and New Product Development (NPD) needs.”

To find out more about how IJ Online serves its global audience watch the video above or check out the IJ Online case study here. If you would like to find out about how Makemedia products, such as classifieds, directories and data platforms, could benefit your company please get in touch with Ric Hall on Ric.hall@makemedia.com or by calling 0845 017 8777.

Makemedia are exporting to Australia!

Our MD Robin Scott and Accounts Director Nick Wood will be enjoying the sunshine and sand in Australia for the next 2 weeks! Makemedia are currently working with clients in Melbourne to build a 3D simulation for training on building sites. However, Robin and Nick will also be visiting Sydney and Brisbane to meet with other potential clients – including publishers and associations who are interested in exploring our classified, directories and data insight platforms.

Here are a few quick links to our work in these sectors:

Rob still has a few slots to fill and will be visiting regularly over the coming months so if you’re interested in an exploratory conversation about how Makemedia could help your business get in touch with Makemedia now!

LAUNCH: Commercial Motor classifieds and editorial website

Makemedia have launched a new website for Road Transport Media’s Commercial Motor brand. The build includes an editorial website for news, blogs, legal information, buyers guide and resources. This is integrated with a classifieds section for commercial vehicle sales and user logins.

To find out more see the Commercial Motor case study here or visit the website itself at www.CommercialMotor.com.

If you want to talk to a Makemedia representative about how your business would benefit from our platforms for market intelligence, data insight, classifieds and directories please contact Ric Hall on Ric.hall@makemedia.com or call 0845 017 8777.

Commercial Motor home page

Commercial Motor home page

Commercial Motor classifieds

Commercial Motor classifieds

Commercial Motor classifieds listing page

Commercial Motor classifieds listing page

Makemedia recruit new Sales Director with specialist publishing industry experience

Makemedia Ric Hall

Makemedia's new Sales Director Ric Hall

Makemedia are pleased to announce the appointment of Ric Hall as Sales Director.

Ric will be responsible for turning all the great, innovative web and 3D developments our talented team build, into revenue generating projects and activities for our clients and Makemedia. Using his background in business analysis he will rationalise business models with clients and guide them through the commercial aspects of setting up new digital products.

He will be using his specialist experience in the publishing sector to work with clients when it comes to our range of digital offerings; including our classifieds, directories and data intelligence products. Ric’s background is in project management, business analysis and sales in the publishing industry, delivering recruitment, editorial and business intelligence websites – you may already know him from his previous work with Madgex.

Should you wish to know more about how we are helping clients to innovate when it comes to their digital strategy please do get in touch with Ric via the contact details below. Check out Ric’s profile here.

Ric Hall
Ric.hall@makemedia.com
Tel: 0845 017 8777

Makemedia join the PPA

Makemedia are now proud members of the PPA (The Professional Publishers Association). We recently sponsored and attended the Data and Digital Publishing conference and awards – a great opportunity for us to talk to publishers about classifieds, directories and data insight products. This was a very successful event and we are already speaking to a number of potential clients about what Makemedia can do for them. Thanks PPA!

Makemedia at the Data and Digital Publishing PPA conference

Makemedia at the Data and Digital Publishing conference