Our Creative Lead, Tom Prior, will be speaking at this year’s PPA Digital Conference in London on the 18th September, tackling the topic of Responsive and Adaptive web design.
Speaking as part of the event’s developer spotlights, Tom will be demystifying these closely related approaches. The talk will highlight the enduring strengths of web standards and progressive enhancement for the publishing industry, showcasing the success of this approach for a number of high-profile publications.
Tom will share his own experience of developing flexible websites for the publishing industry, and discuss how Adaptive techniques can be used to layer on device-specific enhancements to your Responsive foundations. Comparing them with a native-only approach, he hopes to highlight how these techniques work together to deliver content across an ever increasing spectrum of devices.
To catch Tom’s talk, choose the Developer Spotlights stream at the PPA Digital Conference from 14.25 – 15.10. Follow the #ppadigital hash tag on Twitter to participate in the live conversation during the event, Tom will also be available for questions after his talk.
With over ten years experience designing digital products, Tom has helped deliver websites for RBI, 4C, Haymarket, Wilmington Group and Road Transport Media.
He was a key part of the team behind the responsive re-launch of IJ Online in 2012, working closely with 4C to successfully deliver this financial news and data platform.