Want to understand how the Building Leadership Simulation Centre works? Check out the video below to see the centre, including industry leading 3D content from Makemedia. We also provided the software and hardware set up for the centre.
Interested in seeing a demo? Want to talk about innovative 3D training projects for your company? Get in touch by calling 0845 017 8777 or by emailing info@makemedia.com.
Makemedia are proud to see the launch of the Classified Platform for Reed Business Information brand Farmers Weekly. Find out more about our latest project…
Farmers Weekly Classified provides a revamp to the design and functionality of their online listings for used farm machinery and equipment; which means an improved experience for both buyers and advertisers.
The new site utilises responsive web design to target mobile users, providing best experience for both buyers and sellers on a range of devices.
Tony Hill, Marketing Managerat Farmers Weekly said:
“We worked closely with Makemedia on the new look layout and made improvements to the search functionality. It allows our agricultural and farming professionals to easily find listings that are relevant to them. It is also quicker to post ads; this area has had a major overhaul to improve navigation and make it easier.”
Do you want to incorporate a classified listing or directory into your online offering? Speak to Makemedia to find out how this could work for your business: call 0845 017 8777 or email info@makemedia.com.
Membership associations and similar industry bodies are challenged with providing value to members, driving membership growth and keeping administration time to a minimum. A great website can help meet all of these challenges.
ADBA are a relatively new institution who were established in 2009 as a not-for-profit organisation representing businesses in the anaerobic digestion sector, to help remove the barriers to growth currently faced by the industry and to promote the benefits of AD to the UK.
Makemedia worked with ADBA and their branding agency to build a new website, incorporating fresh design to reflect the new brand and generate revenues through memberships and other features.
Mobile devices are the future and what we are experiencing today is only the beginning… We look at the latest figures for mobile use, best practice techniques for mobile websites and creating unique content for mobile devices with 3D technology.
You might have read our recent blog about What Publishers Need To Know About Trends For The Future Of Digital and noticed how we are just at the beginning of the journey when it comes to the integration of mobile devices into our lives – amazing when you think about how pervasive these technologies already are.
1 in 5 own a tablet (19%) with huge sales expected over Christmas.
Smart phone ownership in the UK is 60% (up 46% year on year) and second only to Germany.
Britain leads the way when it comes to new technologies such as Smart TV and Digital Video Recorders (DVRs) with 15% owning a smart TV.
When it comes to user behaviour, we are moving into a mobile world:
“Half (51%) use a laptop most often to connect to the internet, while 6% prefer smartphones and 6% other connected devices. Only 37% use a desktop computer as their most frequent means of accessing the internet.” Ofsted
Mobile Spending
UK consumers lead for online spending, forking out £250 more per annum on average compared to the 2nd placed country. That means UK consumers are spending on average £1083 per annum online.
The Brits are big online shoppers:
“UK adults also like to shop on the move. Over a fifth (23.1%) of UK smartphone users use their device to visit retail websites – the highest level out of the five largest European countries.”Ofsted
So what does this mean for businesses?
Mobile devices have opened up a whole new way to access audiences and potential revenues. This isn’t the old desktop browser system; users expect specific design for mobile devices and the great user experience that accompanies this. This is a pressing opportunity to design new content and websites – and to compete in creating exciting content. Which leads to the question, “How do I target mobile device users?”
When it comes to websites this means re-thinking the traditional approach to design – which is where our in house UX expertise comes in handy! For a few years “App” was the big buzz word, seeing a lot of companies jump on the App bandwagon without fully considering their target audience and business needs. You can read about the potential disadvantages of Apps here. However, it is important now to look forward to using other techniques, such as building with HTML5 and Responsive Web Design.
Responsive Web Design is about coding your website so that the design can alter depending on the browser width, meaning that the website is viewed for best design and experience across all mobile devices, regardless of whether that is a smartphone, tablet or laptop. The video below shows how this works for Infrastructure Online:
How about truly unique mobile content?
Some markets are super competitive. What if utilising best practice design and technology isn’t enough to keep you ahead of the competition? What about creating truly unique content? This is where 3D on mobile devices can help. With this technology you can visualise anything – your product, your venue, a journey or something completely imaginary – and then allow users to interact with the model or environment in a variety of ways. This offers a level of engagement that reaches beyond the traditional website experience.
As an example, the Makemedia Stadium and Venue Explorer, which is used by venues to support corporate and hospitality sales and ticket sales, is now available on mobile devices, as you can see below (Video coming soon). Make sure you suscribe to the Makemedia newsletter to ensure you are kept up to date with our exciting upcoming 3D developments.
Interested in creative 3D solutions for your business? Want to see a full demo of Stadium Explorer on mobile? Get in touch by calling 0845 017 8777 or by emailing info@makemedia.com.
Serviced Office Company approached Makemedia as a provider to redesign and rebuild their website, having had a long term relationship with the company – we built the original website many moons ago! The new build provided 180% ROI through online business within the first week.
Makemedia worked with the client to quickly produce a clean, professional design, integrating new content that was concise but informative and useful to users looking for specific geographical locations. The new website includes straightforward navigation and integrated social media for a clear and engaged user experience.
Want to hear what the client thought of working with Makemedia?
“We have worked with Makemedia for approx. 3 years. Throughout that time we have always found them to be very helpful and insightful with ideas. We decided that we would like to revamp our current website to attract more traffic and enhance the image of Serviced Office Company.
Makemedia introduced a new platform for our website and a more modern and refreshing design, which may I point out within a week of going live brought me in new business providing 180% return on investment. Throughout the build and design of the site Makemedia’s team were very informative and attentive; nothing was ever too much trouble and when the final design was completed, patience was then shown when training on the new platform was given.
Many thanks to all the guys at Makemedia for your help and patience with a company that wanted everything, but were unsure how to do it!”
Makemedia is very excited to see the launch of the Building Leadership Simulation Centre in Australia on Tuesday 7th August, a project created for the Master Builders Association of Victoria in conjunction with Schrijver Project Management.
The centre sees Melbourne become home to a world-class simulation training centre for the construction industry, with Makemedia providing 3D content, scoring system and hardware set up.
The award-winning virtual construction sites are projected onto a 15m wide 180° curved screen at the centre and are run from Presagis software, for which Makemedia are the official demo provider. The multi channel projector system runs through the Presagis Vega Prime runtime engine, with the graphics being created using Presagis Creator. Over 50,000 reference photos were used and over 500 models were created for the environment.
The centre uses 3D technology, replica site sheds and a team of trained actors to create an immersive, interactive learning environment. It will have the capacity to train thousands of building professionals a year, from project managers right through to apprentices. Not only will this training save costs in a dangerous industry, it can save lives too!
Makemedia Director Nick Wood, who has worked closely with the centre on the project, said, “After months of hard work and numerous trips to the other side of the world, we are really pleased to see the launch of the BLSC centre and to have worked so closely with Master Builders as their supplier. This is one of a number of global projects Makemedia is undertaking this year and we’re particularly proud to be showcasing British talent worldwide.”
Learn more about the centre and training offered in this video:
Video copyright Infrastructure Journal +44 (0) 20 7728 5407
Makemedia are proud to have recently launched the new version of www.ijonline.com for Emap’s Infrastructure Journal brand. The website allows subscribers to access real-time data on global activity in the infrastructure sector, meaning they can make informed investment decisions. Makemedia undertook a massive data migration project to move 66,000 articles, 10,000 projects and transactions and 11,000 company listings over to the new website.
This is a responsively designed site that can be used across all mobile and tablet devices without the need for an app. Data graphs were designed to interpret data in an accessible way and are updated on a real-time basis – meaning IJ Online retains its place as a market leader and its reputation for innovation and delivering value for subscribers.
TESTIMONIAL: Rhod Joyce, Head of Product Development at Emap Insight
“As the market leader in the provision of qualified news, data and insight to the infrastructure finance market, IJ identified Makemedia as the delivery partner that would quickly understand our market and the specific requirements and deliver via an agile methodology.
Working in partnership with Makemedia, we successfully delivered the product that met our clients’ needs, within the timeframe and budget agreed. The agile approach to the project allowed IJ to continually adjust, modify, confirm and develop the new service section by section. The smooth running of the project was further boosted by being able to integrate IJ’s development team within the MakeMedia team at their offices, ensuring a continual connection and sharing of knowledge on a daily basis.
Due to the success of the project, IJ has contracted MakeMedia for the delivery of its ongoing Expected Product Development (EPD) and New Product Development (NPD) needs.”
To find out more about how IJ Online serves its global audience watch the video above or check out the IJ Online case study here. If you would like to find out about how Makemedia products, such as classifieds, directories and data platforms, could benefit your company please get in touch with Ric Hall on Ric.hall@makemedia.com or by calling 0845 017 8777.
Makemedia have launched a new responsively designed website for Martin Searle Solicitors. This means the site can be accessed across all mobile devices and the design will flex to best serve the screen size they are using – whether that is smart phone, tablet or computer screen. Martin Searle were also looking for a visual design for the new site that would communicate their personel, trustworthy brand. Because of their commitment to increasing Google rankings by using fresh content rather than by paying for advertising or pay-per-click campaigns alone there were a large number of pages and an improved navigation architecture was needed. The new website has been designed to provide a much improved user experience to visitors on a range of devices.
TESTIMONIAL: Fiona Martin, Director and Head of Employment Team, Martin Searle Solicitors
“We have found working with Makemedia extremely stress-free and efficient. My team was extremely impressed with Makemedia’s listening skills. The end product is the result of our requests translated into an attractive, user-friendly website.
Since the rebuild we have received a lot of positive feedback from our contacts. We also feel that the calls to action on the site are much better and clearer than our previous site, so that people using our materials such as our factsheets are now contacting us for an assessment of their case or issue.
We intend to work with Makemedia on setting up additional features on our website to ensure we offer better services to our clients and to increase our search engine rankings.”
If you are interested in finding out more about how responsive design could work for your business, or more about any of our digital services get in touch with Makemedia here.
Our MD Robin Scott and Accounts Director Nick Wood will be enjoying the sunshine and sand in Australia for the next 2 weeks! Makemedia are currently working with clients in Melbourne to build a 3D simulation for training on building sites. However, Robin and Nick will also be visiting Sydney and Brisbane to meet with other potential clients – including publishers and associations who are interested in exploring our classified, directories and data insight platforms.
Here are a few quick links to our work in these sectors:
Rob still has a few slots to fill and will be visiting regularly over the coming months so if you’re interested in an exploratory conversation about how Makemedia could help your business get in touch with Makemedia now!
Makemedia have launched a new website for Road Transport Media’s Commercial Motor brand. The build includes an editorial website for news, blogs, legal information, buyers guide and resources. This is integrated with a classifieds section for commercial vehicle sales and user logins.
If you want to talk to a Makemedia representative about how your business would benefit from our platforms for market intelligence, data insight, classifieds and directories please contact Ric Hall on Ric.hall@makemedia.com or call 0845 017 8777.